'Datafication': making sense of (big) data in a complex world
نویسنده
چکیده
European Journal of Information Systems (2013) 22, 381–386. doi:10.1057/ejis.2013.10 Introduction Business Intelligence (BI) is a topic of growing importance for both industry and academia. Although still viewed from its technology roots, it is slowly broadening to encompass the data infrastructure, applications, tools and best practices required for the effective capture, representation and delivery of data to inform decision making and action. The lines between enterprise and social intelligence are also becoming increasingly blurred, as action from decision making is oriented at influencing people’s (future) behaviour. From an industry perspective, BI is consequently seen as a fruitful foundation for innovation, competition and productivity. From an academic perspective, the richness and importance of the area for research is becoming increasingly apparent (Chen et al, 2012; Sharma et al, forthcoming). Data is the underlying resource for BI (accepting limitations of data protection and privacy). Arguably, it is the increasing availability of data (so-called ‘big data’ ultimately) that provides the impetus for BI, most typically characterised by industry commentators in the ‘3 Vs’ as follows:
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عنوان ژورنال:
- EJIS
دوره 22 شماره
صفحات -
تاریخ انتشار 2013